CONSUMERS FOR SUSTAINABILITY
Mindful Choices. Better Tomorrow.
We are a consumer collective united in our commitment to safeguard the shared interests of all individuals, promote intersectional sustainable practices and build transparent ecosystems to become a catalyst for achieving a plant-based economy in India.
Beyond the Carton
Advertising narratives and marketing claims have a significant influence on consumer food preferences and purchasing decisions in the Indian egg industry. Analysis of packaging practices by prominent Indian egg producers shows that storytelling through labels and imagery plays a crucial role in shaping consumer perceptions and behaviours.
The study analyses 154 egg variants from 57 brands, revealing how Indian egg producers frequently use misleading claims on packaging to influence consumer behaviour.
CONSCIOUS ACTION
INDIVIDUAL-CENTRIC
OPTIMAL WELL-BEING
SUSTAINABLE FUTURE
The Harmony Matrix
Our Holistic Approach
Tapestry of Tomorrow
our vision
By educating and bringing greater awareness, our vision is to promote ethical consumption practices that meet the needs of the present without compromising future generations.
Nexus of Dreams
our mission
From awareness to action, our mission is centred around protecting the interests of ethical consumers, promoting sustainable practices and advocating for transparent systems.
Create a ripple
Let’s build a life where progress coexists harmoniously with preservation.
Get Involved With Us!
BRING THE CHANGE
JOIN OUR CREW
MAKE MINDFUL CHOICES
CURATE
A CFS EXPERIENCE
A Kaleidoscope of Possibilities
Explore our campaigns and projects.
Puzzle Paradigm: Unravelling Intersections
As we navigate an era marked by severe and escalating consequences of climate change, India’s population is projected to reach 1.67 billion by 2050, posing a great risk to the health of people as well as the planet.
Resource Scarcity & Animal Agriculture
Acidification & Oceanic Dead Zones
GHG Emissions & Climate Changes
Biodiversity Loss & Species Extinction
Deforestation & Exploitative Land Use
Soil Erosion & Desertification
Food Security & Economical Stability
Pandemic Risk & Zoonotic Diseases
In light of these pressing concerns, we propose actionable and intersectional recommendations at both individual as well as systemic levels, to forge pathways towards a sustainable present and resilient future for all beings and the planet.
Doppelgänger Diaries
We believe in supporting initiatives that align with our vision for a sustainable present and a resilient future.
Plantiful Palate
Gentle Glam
Clean Couture
Homely Harmony
Eco Explorer
Nature Nosh
Ask Us Anything
Want to know more? Get your questions answered below!
How can I support the movement?
Our goal is to empower consumers to make mindful choices that contribute to a better world for all and a sustainable future for our planet. Become part of our network of sustainable and conscious consumers for exciting benefits.
How can I volunteer for Consumers for Sustainability?
Join our efforts in spreading awareness, collaborate with us on projects, participate in advocacy campaigns and make informed consumer choices. Click to join our crew!
STEP I: Fill the form with your details, skills and areas of interest.
STEP II: Our team will reach out with volunteering opportunities.
STEP III: That’s it! You’re now part of the CFS Crew!
How can I become a conscious consumer?
Your choices make a huge difference. Learn about sustainable cruelty-free initiatives and empower yourself with the knowledge of making conscious informed decisions. Access our curated database of responsible and ethical organisations.
Click to make mindful choices and shop responsibly!
How can I get involved with the activities and initiatives?
We welcome your enthusiasm and commitment to making a positive impact. You could get involved with us by becoming a supporter, joining our crew for upcoming campaigns, participating in our surveys and collaborating with us on our projects.
You can also connect with us directly or on social media to keep up to date with all our initiatives.
Whaaaaaa?
One of our primary objectives is to raise awareness in the society by ensuring individuals are empowered with the appropriate set of knowledge and skills and bring in a futuristic temperament to leading a conscious lifestyle.
Future Talk: Connect for a Better Tomorrow
Have more questions? Want to connect with the CFS team? Reach out to us!